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Loyalty programs: What regular customers expect

| For Brands & Merchants, Blog
Do you want to successfully retain customers? Then you should know what regular customers expect. Here are six things you should consider for your loyalty program! Read more
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How to increase loyalty program signups

| For Brands & Merchants, Blog
You invest in customer loyalty but the effect is missing? We'll show you how to increase loyalty program signups. Read more
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Customer loyalty made simple: What your customers (don't) want

| For Brands & Merchants, Blog
If you want to win regular customers, you should know exactly what your customers (don't) want! With these tips, customer retention can be easy. Read more
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Losing customers: 5 reasons and what you can do about it

| For Brands & Merchants, Blog
If the loss of customers is increasing despite the loyalty program, it's time to act. We shed light on the reasons behind this and explain how you can make your loyalty program more attractive again. Read more

Shaping the future consciously - with Felix Gottwald

| Blog
What can we do to consciously shape our future? Felix Gottwald, Austria's most successful Olympic athlete, answered this question for our guests at our Meet & Greet together with netzeffekt. Read more
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Digital loyalty program: Own app or platform?

| For Brands & Merchants, Blog
A digital loyalty program as an app for the smartphone promises success. Should retailers rely on their own app or a ready-made platform? Read more

Digital loyalty programs as key to better customer retention

| For Brands & Merchants, Blog
Loyalty programmes are good, digital loyalty programmes are better. We tell you how not only your customers, but also you as a retailer benefit from modern customer loyalty. Read more

„Customers don‘t want seven apps": Europe needs a Super App

| For Wallet Operators, Blog
Europe's fintechs want to develop the (Financial) Super App. An application where users can find everything they need. But what does it look like? There is one goal, but many paths. Read more

Talent & Technology: Two pitfalls on the road to the financial super app

| For Wallet Operators, Blog
The race for the financial super app in Europe has started. Those who want to compete need ambitious talent and the appropriate technology. Read more

Merchants keep their business going with regular customers

| For Brands & Merchants, Blog
Rarely has the existence of businesses been threatened as much as in the last two Corona-ridden years. Merchants whose regular customers have carried them through the crisis can count themselves lucky. Therefore, it is more important than ever to keep your business going with regular customers. Read more

How to...mobile-pocket

| For Brands & Merchants, Blog
If you rely on digital customer loyalty, you rely on mobile-pocket. This is how you get to your loyalty program step by step. Read more

Loyalty apps for your customer retention

| For Brands & Merchants, Blog
Customers across all industries are pulling in their mobile devices in the customer journey. Therefore, it is essential to bring your own loyalty program into a loyalty app. Read more

You should avoid these 10 mistakes in your loyalty programs

| For Brands & Merchants, Blog
Everyone makes mistakes. This doesn't mean you should repeat the same mistakes others did already. This also applies für loyalty programs. Read more

How to unlock the potential of your Mobile Wallet as a financial institution

| For Wallet Operators, Blog
Digital loyalty cards, coupons and rewards are all native elements of the Mobile Wallet ecosystem and complete the shopping experience. Read more
mobile-pcoket Screenshot - the final countdown of Mobile Wallets

The Final Countdown - Breakthrough of Mobile Wallets

| For Wallet Operators, Blog
How many of all transactions worldwide will move to digital and how quickly, is still anyone’s guess. However, we can be certain that migration towards mobile first usage scenarios in payment is happening. Beginning with Google Wallet years ago, followed by Apple Wallet soon and now the emerging Samsung Wallet, big players pave the way for better clients’ awareness of mobile payments. Read more
Screenshot mobile-pocket - "Wallet Wars" - The Awakening

Wallet Wars - The Awakening

| For Wallet Operators, Blog
Consumer awareness of mobile payment has risen dramatically but adoption rates aren’t as high as many research institutions predicted. At this stage of mobile-first it is now time to move forward with value added services on an aggregated level to make mobile payment SEXY and CONVENIENT. Read more
Screenshot mobile-pocket - Digital Loyalty on the rise

Digital Loyalty on the rise

| For Wallet Operators, Blog
The turn of the year is the most important time for retailers as it comes to the highest generated revenues and the highest number of client contacts. Read more
mobile-pocket the Mobile Innovations Awards winner 2014

mobile-pocket wins Mobile Innovations Magazine Award!

| For Wallet Operators, For Brands & Merchants, Blog
As announced in May, mobile-pocket has been nominated at the Mobile Innovation Awards in London. Read more