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Why payment and banking apps have the potential to completely replace customer cards

| For Wallet Operators, Blog
Arguments and trends that speak for a digital future in which loyalty cards become superfluous Read more

The relevance of the omnichannel concept in customer loyalty

| For Brands & Merchants, Blog
How third-party apps and wallets help to increase customer loyalty. Read more
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How digital insurance cards relieve the service centre and increase customer loyalty

| Blog
From better resource utilisation to increased customer satisfaction - digital insurance cards offer companies and customers a number of advantages. Read more
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The banking app as a super app

| For Wallet Operators, Blog
3 good reasons why banks are successfully implementing the super app project. Read more

The benefits of super apps for retailers

| For Brands & Merchants, Blog
They are the place to be in the omnichannel strategy: super apps. In this article, you can find out what benefits a partnership with super apps offers retailers. Read more
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Why a digital customer loyalty program is essential for every brand

| For Brands & Merchants, Blog
A digital customer loyalty program not only pays off for your company. It also offers your customers added value. Read more
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Digital customer loyalty vs. physical: the comparison makes safe

| For Brands & Merchants, Blog
The future is digital. Does that also apply to customer loyalty? What do customers want? What do retailers and brands want? We compared digital customer loyalty with physical customer loyalty. That's a good thing! Because otherwise it can be expensive. Read more
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Against app fatigue: value-added services in digital banking

| For Wallet Operators, Blog
Get rid of app fatigue! Banking apps and banking wallets, together with value-added services, can offer exactly what users want: a super app, a wallet that combines multiple applications. This solution also brings many advantages to banks. Read more

Whitepaper: Integrate customer loyalty - increase wallet usage

| For Wallet Operators, Blog
Mobile wallets put everything in your pocket: payment, tickets, ... Users love mobile wallets. And yet they want more: mobile wallets with added value. Get our whitepaper and learn what wallet operators can do to provide that. Read more
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The advantages of digital customer loyalty

| For Brands & Merchants, Blog
There are numerous advantages that a company can use for its own success by introducing digital customer loyalty. We have summarized 10 of them in this article. Read more
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Customer loyalty as a competitive advantage

| For Brands & Merchants, Blog
Using the customer loyalty program as a competitive advantage to stand out from the competition. Read more
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Increase customer acquisition with digital customer loyalty

| For Brands & Merchants, Blog
Increase customer acquisition or increase customer loyalty? We say both! With digital customer loyalty, you can kill two birds with one stone. Read more
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Digital instead of plastic: AK Burgenland digitizes AK-Card with mobile-pocket

| For Brands & Merchants, Press
Instead of a plastic card, which is never at hand when needed anyway, AK Burgenland offers more than 104,000 members a digital AK card in mobile-pocket. Read more
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Loyalty programs: What regular customers expect

| For Brands & Merchants, Blog
Do you want to successfully retain customers? Then you should know what regular customers expect. Here are six things you should consider for your loyalty program! Read more
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How to increase loyalty program signups

| For Brands & Merchants, Blog
You invest in customer loyalty but the effect is missing? We'll show you how to increase loyalty program signups. Read more
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Customer loyalty made simple: What your customers (don't) want

| For Brands & Merchants, Blog
If you want to win regular customers, you should know exactly what your customers (don't) want! With these tips, customer retention can be easy. Read more

Losing customers: 5 reasons and what you can do about it

| For Brands & Merchants, Blog
If the loss of customers is increasing despite the loyalty program, it's time to act. We shed light on the reasons behind this and explain how you can make your loyalty program more attractive again. Read more

How the brain changes its mind - with Dr. Roeland Dietvorst

| Blog
Why do bumblebees play soccer and what can we learn from this for our products? The internationally renowned neuroscientist Dr. Roeland Dietvorst revealed it to the guests of our Meet & Greet together with netzeffekt. And we reveal it here: Read more

Shaping the future consciously - with Felix Gottwald

| Blog
What can we do to consciously shape our future? Felix Gottwald, Austria's most successful Olympic athlete, answered this question for our guests at our Meet & Greet together with netzeffekt. Read more
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Digital loyalty program: Own app or platform?

| For Brands & Merchants, Blog
A digital loyalty program as an app for the smartphone promises success. Should retailers rely on their own app or a ready-made platform? Read more

Digital loyalty: Betten Reiter relies on mobile-pocket

| Press
Two Austrian success stories meet: home textiles specialist Betten Reiter digitalises its customer loyalty programme with mobile-pocket. Read more

Digital loyalty programs as key to better customer retention

| For Brands & Merchants, Blog
Loyalty programmes are good, digital loyalty programmes are better. We tell you how not only your customers, but also you as a retailer benefit from modern customer loyalty. Read more

Mobile payment platforms modernise European payment transactions

| For Wallet Operators, Blog
In Europe, mobile payment is becoming more and more of a big issue. The technology is ready, but not all users are. The reality check at European mobile payment platforms shows how modern Europe's payment transactions already are and what is still missing. Read more

Payment with added value: Raiffeisen app RaiPay integrates customer loyalty platform mobile-pocket

| Press
This is how payment in the retail sector gets added value Read more

„Customers don‘t want seven apps": Europe needs a Super App

| For Wallet Operators, Blog
Europe's fintechs want to develop the (Financial) Super App. An application where users can find everything they need. But what does it look like? There is one goal, but many paths. Read more

Talent & Technology: Two pitfalls on the road to the financial super app

| For Wallet Operators, Blog
The race for the financial super app in Europe has started. Those who want to compete need ambitious talent and the appropriate technology. Read more

Merchants keep their business going with regular customers

| For Brands & Merchants, Blog
Rarely has the existence of businesses been threatened as much as in the last two Corona-ridden years. Merchants whose regular customers have carried them through the crisis can count themselves lucky. Therefore, it is more important than ever to keep your business going with regular customers. Read more

How to...mobile-pocket

| For Brands & Merchants, Blog
If you rely on digital customer loyalty, you rely on mobile-pocket. This is how you get to your loyalty program step by step. Read more

Loyalty apps for your customer retention

| For Brands & Merchants, Blog
Customers across all industries are pulling in their mobile devices in the customer journey. Therefore, it is essential to bring your own loyalty program into a loyalty app. Read more

mobile-pocket HUB connects loyalty programs with mobile wallets of renown banks

| For Wallet Operators, For Brands & Merchants, Press
Customers of Raiffeisen Austria, Volksbank and many other well-known banks now can pay with their debit card through their mobiles and directly access their loyalty cards and offers. Read more

You should avoid these 10 mistakes in your loyalty programs

| For Brands & Merchants, Blog
Everyone makes mistakes. This doesn't mean you should repeat the same mistakes others did already. This also applies für loyalty programs. Read more

mobile-pocket and Erste Bank und Sparkassen offer a solution for digital customer loyalty to domestic SME’s

| For Wallet Operators, For Brands & Merchants, Press
Companies can register for the mobile-pocket services directly from their Telebanking Pro account. Read more

mobile-pocket implements rewards program into the Spanish version of the MyVodafone app.

| Press
Several millions users redeem their rewards on their smartphones Read more

XXXLutz Group has integrated mobile-pocket in its marketing mix

| For Brands & Merchants, Press
mobile-pocket acquires a new customer: the XXXLutz Group, one of the biggest furniture retailers worldwide. Read more

Loyalty app mobile-pocket in use at MediaMarkt and Saturn

| For Brands & Merchants, Press
Upper Austrian software developer bluesource wins Austria's leading electronics retailers MediaMarkt and Saturn as new customers. Read more

How to unlock the potential of your Mobile Wallet as a financial institution

| For Wallet Operators, Blog
Digital loyalty cards, coupons and rewards are all native elements of the Mobile Wallet ecosystem and complete the shopping experience. Read more
mobile-pcoket Screenshot - the final countdown of Mobile Wallets

The Final Countdown - Breakthrough of Mobile Wallets

| For Wallet Operators, Blog
It is not known how many transactions are processed digitally worldwide. But new offers are making customers more aware of mobile payments. Read more
Screenshot mobile-pocket - "Wallet Wars" - The Awakening

Wallet Wars - The Awakening

| For Wallet Operators, Blog
Consumer awareness of mobile payments is strong. Away from the "wallet wars," mobile payments must become sexy and convenient. Read more
Screenshot mobile-pocket - Digital Loyalty on the rise

Digital Loyalty on the rise

| For Brands & Merchants, Blog
The turn of the year is the most important time for retailers as it comes to the highest generated revenues and the highest number of client contacts. Read more

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